Case Study
TribeWorks
TribeWorks is an exciting new organization that is uniting the Jewish Community in an effort to fuel entrepreneurship and economic progress. Their inaugural event was held on November 13, 2018, in Staten Island. The event coordinators turned to 14Minds to create a strategic marketing plan that would maximize event attendance.
Challenges
– The time frame was very short, with only 6 weeks from the time we started work until the event itself!
– With so many competing business events, we had to figure out a way to make this event appeal to a broad audience.
Solution
We created an extremely recognizable brand for the event so that marketing efforts on all channels would make a memorable impact. We used strong, straightforward messaging to target the right audience.
What we did:
Marketing Strategy
Event Marketing
Signage and Banners
Social Media Marketing
Promo Videos
The Results
Attendance at the TribeWorks 1 Day Business Accelerator exceeded expectations! The coordinators were thrilled with the turnout and with the positive feedback from the participants.
What we did:
Marketing Strategy
Event Marketing
Signage and Banners
Social Media Marketing
Promo Videos